Defined in the law · GDPR Art. 4(4)
Profiling
In plain English
Automated use of personal data to evaluate aspects of a person, especially to analyse or predict things like their work performance, finances, health, preferences, interests, reliability, behaviour, location or movements.
The definition in the law
‘profiling’ means any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects concerning that natural person's performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or movements
‘profiling’ means profiling as defined in Article 4, point (4), of Regulation (EU) 2016/679
Related
The official text is quoted word for word from the English version of the source named under it; only the version published in the Official Journal of the EU is legally binding. The plain-English line is Fino’s own summary, not legal advice.